Skip to main content

AI Credits - Overview

An overview of how our AI Credit system works

Written by Alec Corum
Updated this week

Every subscription plan includes access to all features and unlimited team members. The only difference between plans is how many AI credits you receive each month.

What Are AI Credits?

AI Credits are consumed anytime Brandwise's AI performs an action for you. By default, no AI features are enabled — you control how much AI does for you.

Credit Usage Breakdown

Each action costs 1 AI credit:

  • Comment Moderation — 1 credit per comment scanned (regardless of whether it's hidden)

  • AI Reply — 1 credit per reply generated (comments, DMs, or email)

  • Smart Labels (Comments) — 1 credit per comment scanned for labeling

  • Smart Labels (DMs) — 1 credit per DM scanned for labeling

  • Smart Labels (Email) — 1 credit per email scanned for labeling

  • Smart Labels (Live Chat) — 1 credit per live chat message scanned for labeling

  • Email Auto-Draft — 1 credit per auto-drafted email reply

  • Obie Chat — 1 credit per Obie conversation message

  • DM Campaigns — 1 credit per campaign message sent

Credit Alerts

Brandwise sends email alerts when your credit usage reaches 50%, 75%, 90%, and 100% of your monthly allowance, so you're never caught off guard.

Need More Credits?

You can purchase additional credits as a one-time top-up at any time:

  • 2,500 credits — $70

  • 5,000 credits — $140

  • 10,000 credits — $280

  • 15,000 credits — $420

To upgrade, downgrade, or purchase top-ups, go to Settings > Billing.

Did this answer your question?