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Automatic AI drafts & replies

Learn how to automate replies to comments & DMs

Alec Corum avatar
Written by Alec Corum
Updated this week

With Brandwise, you have full flexibility on how our AI responds and what it responds to. You can customize your automation settings for each page individually, and even choose which scenarios our AI responds to automatically

Navigate to your AI Assistant page > Settings tab to start setting up reply automations

Start by choosing which scenarios you'd like to automate:

  • All Comments/DMs: applies to every single comment & DM that you receive

  • Needs Reply: automate replies/drafts to any comments or DMs that are flagged by our "Needs Reply" status

  • Smart Labels: automate replies/drafts to certain Smart Labels you've created

Then choose your automation setting:

  • Auto-draft: our AI will automatically write a draft reply that you can review before sending

  • Auto-reply: AI will automatically write and send a reply

Fallback Settings

In the event our AI is not confident enough to respond accurately, you can choose what the AI does in this scenario:

  • Do nothing

  • Assign to agent: this will automatically assign to a team member so they can personally handle that interaction

  • Save as draft: this will save the AI draft on that interaction for you to review

  • Always send: this setting will enable the AI to automatically send the reply, regardless of the low confidence

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